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	<title>Comments on: Are these your kids&#8217; heroes? Olympians, sponsorship, McDonald&#8217;s and more</title>
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	<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/</link>
	<description>...exploring the art and science of parenting</description>
	<lastBuildDate>Thu, 09 Sep 2010 03:40:57 +0000</lastBuildDate>
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		<title>By: phdinparenting</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-77866</link>
		<dc:creator>phdinparenting</dc:creator>
		<pubDate>Sat, 21 Aug 2010 22:19:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-77866</guid>
		<description>Laura:

I agree that children shouldn&#039;t be mindlessly sitting in front of the TV. However, I do think there is value in them watching the Olympics. But if they can&#039;t watch the Olympics without being inundated with messages about how top athletes eat McDonald&#039;s every chance they get, I think that is really sad.</description>
		<content:encoded><![CDATA[<p>Laura:</p>
<p>I agree that children shouldn&#8217;t be mindlessly sitting in front of the TV. However, I do think there is value in them watching the Olympics. But if they can&#8217;t watch the Olympics without being inundated with messages about how top athletes eat McDonald&#8217;s every chance they get, I think that is really sad.</p>
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		<title>By: Laura</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-77848</link>
		<dc:creator>Laura</dc:creator>
		<pubDate>Sat, 21 Aug 2010 20:28:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-77848</guid>
		<description>I get it everyone knows that fast food is bad for everyone, but to put the blame on one athlete is crazy. If you don&#039;t want your kids exposed to commercials don&#039;t let them watch TV! How many Amish out there are overweight? I haven&#039;t researched it but I lived in an Amish town and there wasn&#039;t one! My kids and I do eat fast food way more than we should, but it is my fault not the athletes not the retailers not the comercials but mine.  Take responsibility parents! Your 3 and 5 year old cannot drive to McDonalds, order their happy meals, and drive themselves home consuming them.  So your kids are wining because they want it-of course they are all kids wine and cry when they can&#039;t get their way. It is your responsibility to tell your kids NO! Do not drive them to McDonalds and order their food.  It is Retailers jobs to advertise to sell things, it is what brings them income to put food on their tables to feed their families. It is so easy to blame someone else for the way your kids turn out but PARENTS ARE THE CHILD&#039;S FIRST TEACHERS!!!! Take responsibility in raising your children, if advertisements make it harder on you then do not put your kid in front of a tv (which is also bad for them) and let them watch repeated commercials on advertisments you do not like.</description>
		<content:encoded><![CDATA[<p>I get it everyone knows that fast food is bad for everyone, but to put the blame on one athlete is crazy. If you don&#8217;t want your kids exposed to commercials don&#8217;t let them watch TV! How many Amish out there are overweight? I haven&#8217;t researched it but I lived in an Amish town and there wasn&#8217;t one! My kids and I do eat fast food way more than we should, but it is my fault not the athletes not the retailers not the comercials but mine.  Take responsibility parents! Your 3 and 5 year old cannot drive to McDonalds, order their happy meals, and drive themselves home consuming them.  So your kids are wining because they want it-of course they are all kids wine and cry when they can&#8217;t get their way. It is your responsibility to tell your kids NO! Do not drive them to McDonalds and order their food.  It is Retailers jobs to advertise to sell things, it is what brings them income to put food on their tables to feed their families. It is so easy to blame someone else for the way your kids turn out but PARENTS ARE THE CHILD&#8217;S FIRST TEACHERS!!!! Take responsibility in raising your children, if advertisements make it harder on you then do not put your kid in front of a tv (which is also bad for them) and let them watch repeated commercials on advertisments you do not like.</p>
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		<title>By: Make it about what goes in, not what comes out &#124; PhD in Parenting</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-54363</link>
		<dc:creator>Make it about what goes in, not what comes out &#124; PhD in Parenting</dc:creator>
		<pubDate>Tue, 20 Apr 2010 21:56:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-54363</guid>
		<description>[...] to food insecure families, toddler meals laden with sodium passing as specially made for toddlers, McDonald&#8217;s passing as the food of champions, and more), there has been a lot of talk about food, body image, and [...]</description>
		<content:encoded><![CDATA[<p>[...] to food insecure families, toddler meals laden with sodium passing as specially made for toddlers, McDonald&#8217;s passing as the food of champions, and more), there has been a lot of talk about food, body image, and [...]</p>
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		<title>By: Erica</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-44391</link>
		<dc:creator>Erica</dc:creator>
		<pubDate>Wed, 03 Mar 2010 00:22:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-44391</guid>
		<description>Seems that a lot of people didn´t like seeing athletes endorse junk food: http://www.canada.com/health/like+elite+athlete/2631669/story.html</description>
		<content:encoded><![CDATA[<p>Seems that a lot of people didn´t like seeing athletes endorse junk food: <a href="http://www.canada.com/health/like+elite+athlete/2631669/story.html" rel="nofollow">http://www.canada.com/health/like+elite+athlete/2631669/story.html</a></p>
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		<title>By: M382</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-43999</link>
		<dc:creator>M382</dc:creator>
		<pubDate>Mon, 01 Mar 2010 20:58:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-43999</guid>
		<description>With an MBA in Marketing I&#039;ve been doing the same thing with my kids as Marcy&#039;s friend has.  It works.  They get it.

Agree TOTALLY with Callie in that  it is possible to control your household to the extent that you can.  We never do fast food.  And I mean, never.  My kids don&#039;t know what McDonald&#039;s tastes like.  Neither have never had any drink with carbonation in it - just 100% juice, or milk, or water.  It is possible to avoid fast food &amp; soft drinks altogether; just begin it and go from there.  Our two boys, 3 and 6, have been going to the gym play area from the respective age of 2 months each so that my husband &amp; I could work out 3+ days/week.  They understand that junk food inhibits performance, and that a relatively healthy diet is part of how at 40 years &amp; 106 pounds I can pick up the 40-pound 6-year-old or the 30-pound 3-year-old and swing them around, or just pick the older one up while waiting for the bus and (for now, at least) they think that&#039;s cool &amp; fun.  They watch us do what we can do in the gym - lift weights, balance into yoga positions - and they know how much fun it is for us &amp; how much we enjoy it.  They see us go out to go running &amp; come home hot &amp; stinky on a regular basis.  And they know we do it because we are trying to be the best we can be.  As time moves on it will become harder and harder for us to be in the shape we are now.  The 3-year-old especially is into yoga &amp; it&#039;s cute to see.  Food is just a part of the picture.  I bake at home using some really good butter, etc. so the real emphasis is on the fact that Mickey D&#039;s is able to sell cheaply because their base ingredients are cheap and cheaply made, and therefore just not as good; they&#039;re just junk - yuk!  And you don&#039;t put that disgusting stuff down your throat when you can get much better at other places.  That&#039;s simplistic - but for the most part, accurate.  There are good restaurants, and there are bad restaurants.  Note Chili&#039;s &amp; Outback are just as bad as McDonald&#039;s!!  Ever read Men&#039;s Health &quot;Eat This, Not That?&quot;

So I could care less about the advertising.  McDonald&#039;s gives the money which allows my sons to witness some of the coolest athleticism out there, and that&#039;s worth getting off any super-high moral horse I could be riding.  If they&#039;d like to eat junk later, then they&#039;ll have to ride their own bikes to get it, and I won&#039;t be making a big deal out of it, but here at home, we&#039;ll continue to be eating healthily, no matter what.  

And you know?  I could care less who lets their kids eat Mickey D&#039;s &amp; drink soft drinks, and who loves or hates the gym &amp; working out, and what kind of shape anyone&#039;s in or even cares to be in.  It&#039;s not for me to pass judgment on anyone or anyone&#039;s method of parenting their own children.  We all live life and parent how we can, how it feels good for each of us to do it, and we all make mistakes.  There&#039;s no one right way to feel about any of these parenting issues, either, whether it be breastfeeding, co-sleeping, going organic, joining the PTO or not.  We can go through feeling guilty, or we can just chill out.  They&#039;re all future 40-year-olds anyway, &amp; rest assured we&#039;ll have done something wrong by the time they&#039;re 19, &amp; something right by the time they&#039;re 35.  That&#039;s my loooong 2 cents.</description>
		<content:encoded><![CDATA[<p>With an MBA in Marketing I&#8217;ve been doing the same thing with my kids as Marcy&#8217;s friend has.  It works.  They get it.</p>
<p>Agree TOTALLY with Callie in that  it is possible to control your household to the extent that you can.  We never do fast food.  And I mean, never.  My kids don&#8217;t know what McDonald&#8217;s tastes like.  Neither have never had any drink with carbonation in it &#8211; just 100% juice, or milk, or water.  It is possible to avoid fast food &amp; soft drinks altogether; just begin it and go from there.  Our two boys, 3 and 6, have been going to the gym play area from the respective age of 2 months each so that my husband &amp; I could work out 3+ days/week.  They understand that junk food inhibits performance, and that a relatively healthy diet is part of how at 40 years &amp; 106 pounds I can pick up the 40-pound 6-year-old or the 30-pound 3-year-old and swing them around, or just pick the older one up while waiting for the bus and (for now, at least) they think that&#8217;s cool &amp; fun.  They watch us do what we can do in the gym &#8211; lift weights, balance into yoga positions &#8211; and they know how much fun it is for us &amp; how much we enjoy it.  They see us go out to go running &amp; come home hot &amp; stinky on a regular basis.  And they know we do it because we are trying to be the best we can be.  As time moves on it will become harder and harder for us to be in the shape we are now.  The 3-year-old especially is into yoga &amp; it&#8217;s cute to see.  Food is just a part of the picture.  I bake at home using some really good butter, etc. so the real emphasis is on the fact that Mickey D&#8217;s is able to sell cheaply because their base ingredients are cheap and cheaply made, and therefore just not as good; they&#8217;re just junk &#8211; yuk!  And you don&#8217;t put that disgusting stuff down your throat when you can get much better at other places.  That&#8217;s simplistic &#8211; but for the most part, accurate.  There are good restaurants, and there are bad restaurants.  Note Chili&#8217;s &amp; Outback are just as bad as McDonald&#8217;s!!  Ever read Men&#8217;s Health &#8220;Eat This, Not That?&#8221;</p>
<p>So I could care less about the advertising.  McDonald&#8217;s gives the money which allows my sons to witness some of the coolest athleticism out there, and that&#8217;s worth getting off any super-high moral horse I could be riding.  If they&#8217;d like to eat junk later, then they&#8217;ll have to ride their own bikes to get it, and I won&#8217;t be making a big deal out of it, but here at home, we&#8217;ll continue to be eating healthily, no matter what.  </p>
<p>And you know?  I could care less who lets their kids eat Mickey D&#8217;s &amp; drink soft drinks, and who loves or hates the gym &amp; working out, and what kind of shape anyone&#8217;s in or even cares to be in.  It&#8217;s not for me to pass judgment on anyone or anyone&#8217;s method of parenting their own children.  We all live life and parent how we can, how it feels good for each of us to do it, and we all make mistakes.  There&#8217;s no one right way to feel about any of these parenting issues, either, whether it be breastfeeding, co-sleeping, going organic, joining the PTO or not.  We can go through feeling guilty, or we can just chill out.  They&#8217;re all future 40-year-olds anyway, &amp; rest assured we&#8217;ll have done something wrong by the time they&#8217;re 19, &amp; something right by the time they&#8217;re 35.  That&#8217;s my loooong 2 cents.</p>
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		<title>By: phdinparenting</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-42984</link>
		<dc:creator>phdinparenting</dc:creator>
		<pubDate>Thu, 25 Feb 2010 14:04:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-42984</guid>
		<description>Bookwyrm:

Yes, that desire for the familiar is easy to fall into. I am not an athlete, but after a very stressful day on my first day living in Germany as an exchange student, on my own, barely speaking the language, and not having slept all night (overnight flight), I did flee to McDonald&#039;s for dinner after realizing that the grocery stores had all closed at noon (it was Saturday and everything in Germany closed at noon on Saturday for the weekend back then). 

But that was an exception when I was caught off guard and completely overwhelmed by the situation. Six months later when I left on a two month backpacking tour of Europe, I swore that I would not go into a North American fast food chain once on my entire trip because I knew it would be too easy to use the excuse of &quot;OMG I don&#039;t understand anything&quot; or &quot;OMG I&#039;m so tired&quot; to just pop into Burger King, McDonald&#039;s, KFC, etc. all the time and miss out on the cultural experiences in the process. 

One way or another, even though I did seek out McDonald&#039;s because it was comfortable and familiar, I still wouldn&#039;t go on national television telling kids who look up to me how I &quot;eat at McDonald&#039;s every chance I get.&quot; There is a difference, IMO, between the choices we make in our personal lives (whether freely or under duress) and having your name and face associated with the promotion of a brand.</description>
		<content:encoded><![CDATA[<p>Bookwyrm:</p>
<p>Yes, that desire for the familiar is easy to fall into. I am not an athlete, but after a very stressful day on my first day living in Germany as an exchange student, on my own, barely speaking the language, and not having slept all night (overnight flight), I did flee to McDonald&#8217;s for dinner after realizing that the grocery stores had all closed at noon (it was Saturday and everything in Germany closed at noon on Saturday for the weekend back then). </p>
<p>But that was an exception when I was caught off guard and completely overwhelmed by the situation. Six months later when I left on a two month backpacking tour of Europe, I swore that I would not go into a North American fast food chain once on my entire trip because I knew it would be too easy to use the excuse of &#8220;OMG I don&#8217;t understand anything&#8221; or &#8220;OMG I&#8217;m so tired&#8221; to just pop into Burger King, McDonald&#8217;s, KFC, etc. all the time and miss out on the cultural experiences in the process. </p>
<p>One way or another, even though I did seek out McDonald&#8217;s because it was comfortable and familiar, I still wouldn&#8217;t go on national television telling kids who look up to me how I &#8220;eat at McDonald&#8217;s every chance I get.&#8221; There is a difference, IMO, between the choices we make in our personal lives (whether freely or under duress) and having your name and face associated with the promotion of a brand.</p>
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		<title>By: Bookwyrm</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-42978</link>
		<dc:creator>Bookwyrm</dc:creator>
		<pubDate>Thu, 25 Feb 2010 12:54:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-42978</guid>
		<description>High School wrestlers are also apparently on very strict diets . . . because weight for high school wrestlers is like a game of blackjack; you want to get as close to the top of your weight class as possible without going over and being the scrawniest guy in the NEXT weight class.

But overall, in life and in sports where weight obsession is not part of the game, &lt;a href=&quot;http://www.fatnutritionist.com/index.php/food-isnt-poison/&quot; rel=&quot;nofollow&quot;&gt;food is not poison&lt;/a&gt; . . . not even bad, evil foods (and since when did foods gain a moral dimension?) that nobody should eat without feeling ashamed.

Sheesh.  What disordered attitudes we have, when it comes to eating and feeding!</description>
		<content:encoded><![CDATA[<p>High School wrestlers are also apparently on very strict diets . . . because weight for high school wrestlers is like a game of blackjack; you want to get as close to the top of your weight class as possible without going over and being the scrawniest guy in the NEXT weight class.</p>
<p>But overall, in life and in sports where weight obsession is not part of the game, <a href="http://www.fatnutritionist.com/index.php/food-isnt-poison/" rel="nofollow">food is not poison</a> . . . not even bad, evil foods (and since when did foods gain a moral dimension?) that nobody should eat without feeling ashamed.</p>
<p>Sheesh.  What disordered attitudes we have, when it comes to eating and feeding!</p>
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		<title>By: Bookwyrm</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-42970</link>
		<dc:creator>Bookwyrm</dc:creator>
		<pubDate>Thu, 25 Feb 2010 12:01:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-42970</guid>
		<description>The other thing to remember, especially for people who are in stressful circumstances a long way from home, is that McDonald&#039;s is predictable food.  Maybe a Big Mac is nowhere near as nice as their mom&#039;s chicken casserole with vegetables and rice . . . but a Big Mac always tastes the way you expect a Big Mac to taste, while even if you spend the time to find a lovely local place that serves chicken casserole with vegetables and rice, it won&#039;t taste like MOM&#039;S (or your personal standard) chicken casserole with vegetables and rice, which means that on some level it will taste wrong to you.

The more stress one is under, the more one wants to cut out non-essential stressors.  Sure, dinner not tasting the way you expect is a minor stressor, but it&#039;s one that can be eliminated easily, especially with mega-chains like McD&#039;s.</description>
		<content:encoded><![CDATA[<p>The other thing to remember, especially for people who are in stressful circumstances a long way from home, is that McDonald&#8217;s is predictable food.  Maybe a Big Mac is nowhere near as nice as their mom&#8217;s chicken casserole with vegetables and rice . . . but a Big Mac always tastes the way you expect a Big Mac to taste, while even if you spend the time to find a lovely local place that serves chicken casserole with vegetables and rice, it won&#8217;t taste like MOM&#8217;S (or your personal standard) chicken casserole with vegetables and rice, which means that on some level it will taste wrong to you.</p>
<p>The more stress one is under, the more one wants to cut out non-essential stressors.  Sure, dinner not tasting the way you expect is a minor stressor, but it&#8217;s one that can be eliminated easily, especially with mega-chains like McD&#8217;s.</p>
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		<title>By: phdinparenting</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-42679</link>
		<dc:creator>phdinparenting</dc:creator>
		<pubDate>Wed, 24 Feb 2010 21:03:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-42679</guid>
		<description>I just added a post with some healthier olympic sponsorship videos: http://www.phdinparenting.com/2010/02/24/healthier-olympic-sponsorship-videos/</description>
		<content:encoded><![CDATA[<p>I just added a post with some healthier olympic sponsorship videos: <a href="http://www.phdinparenting.com/2010/02/24/healthier-olympic-sponsorship-videos/" rel="nofollow">http://www.phdinparenting.com/2010/02/24/healthier-olympic-sponsorship-videos/</a></p>
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		<title>By: Healthier Olympic Sponsorship Videos &#124; PhD in Parenting</title>
		<link>http://www.phdinparenting.com/2010/02/20/are-these-your-kids-heroes-olympians-sponsorship-mcdonalds-and-more/#comment-42678</link>
		<dc:creator>Healthier Olympic Sponsorship Videos &#124; PhD in Parenting</dc:creator>
		<pubDate>Wed, 24 Feb 2010 21:00:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.phdinparenting.com/?p=3953#comment-42678</guid>
		<description>[...] feed for updates from my blog.Powered by WP Greet Box WordPress PluginA few days ago, I wrote about how I despise the McDonald&#8217;s and Coke sponsorship of Olympic athletes. Today, I want to share a few better Olympic sponsorship videos with [...]</description>
		<content:encoded><![CDATA[<p>[...] feed for updates from my blog.Powered by WP Greet Box WordPress PluginA few days ago, I wrote about how I despise the McDonald&#8217;s and Coke sponsorship of Olympic athletes. Today, I want to share a few better Olympic sponsorship videos with [...]</p>
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