advertising

Infant formula advertising DOES influence mothers

November 20, 2011




Advertising is a tricky subject. People claim it is necessary to inform us about the choices we have as consumers. People say that putting restrictions on it goes against the principles of free speech. People claim that we are smart and we can see past the the marketing spin. To say otherwise, is to call [...]

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Does this ad appeal to you or turn you off?

August 24, 2011




Edit to add: Because a lot of people were confused, I’ll explain a bit. This is a poster in the window of a store that sells brand name products at discount prices. I was hoping for people to comment on whether “baby got brand” is a concept that would appeal to you and make you [...]

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Do advertisers just think parents are this stupid? Or are they?

March 4, 2011




We all like to laugh at advertisements that are so ridiculous that they are funny. But are they really harmless? Advertising Standards Canada doesn’t think so and it has launched a public service announcement on truth in advertising. The campaign is called Dressing it Up Doesn’t Make it True and they’ve created this great television [...]

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Wordless Wednesday: Did You Think You Could Ever Be This Happy Again?

December 16, 2009




Image credit: Gordasm on Flickr

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Nestle formula advertising in Ethiopia: How is that complying with the code?

December 8, 2009




If you are a regular reader of my blog or if you were following the Nestle Family controversy, you will know that Nestle claims that it doesn’t market formula in the developing world. Nestle claims to voluntarily abide by the code in all developing countries around the world.  More than a million babies die each [...]

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Wordless Wednesday: Is there a breastfeeding article amongst those Enfamil ads?

October 7, 2009




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Sabotage

May 4, 2009




They want you to fail. Their bottom line depends on it. Have you ever heard of a wolf in sheep’s clothing? This is it. Formula companies do not support breastfeeding. They want to sabotage you. They want to exploit any iota of doubt that you have, any moment of weakness to get you to try [...]

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Mirena follows in Motrin’s footsteps

December 18, 2008




They say a picture is worth a thousand words. Perhaps that is what Mirena is counting on here. But I’m not impressed. When Motrin put out an inaccurate and insulting advertising about babywearing, telling moms that babywearing was painful but it was good pain and you should just take Motrin to deal with it, they [...]

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Quelling crazed consumerism

November 28, 2008




I want that I need that I like that I want it I want that I want this That is what the chorus was starting to sound like at our house a few weeks ago. Our kids used to only watch Treehouse (advertising free educational kids television) and PBS Kids (in particular for Sesame Street). [...]

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